Generation Z, the future workforce
Executive summary
Generation Z: Why they matter
Generation Z is entering the workforce and will soon account for over a third of the global population.1 Some estimates say that in a few years they will make up a quarter of the global workforce.2 Organizations that understand Gen Z and their drive and motivation will be well-positioned to ensure their successful inclusion within multi-generational workplaces and reap the benefits they bring to the workforce.
How to cite: Hughes, V. Trend Brief: Generation Z, The Future Workforce (Catalyst, 2020).