Guide
Catalyst sponsorship guide
This Sponsorship Guide details relevant research, case studies, and quotes from leaders related to the importance of sponsorship relationships.
- Recruitment and retention
- Sponsorship and mentorship
Sponsors are advocates who use their influence to help others advance, while mentors offer valuable career guidance. Together, sponsorship and mentoring strengthen your talent pipeline, boost retention, drive diversity, and enhance engagement and productivity. Catalyst resources deliver actionable road maps to build impactful sponsorship and mentoring programs in your organization.
Both sponsors and sponsees benefit from sponsorship and mentoring. Sponsors increase leadership competencies and contribute to increased team effectiveness. Sponsees develop skills that support advancement and experience greater visibility and access to opportunities.
of women change jobs due to increased opportunities for growth.
higher salary growth for women with mentors.
Mentoring is vital for leadership development, but it alone isn’t enough to advance women. Sponsorship levels the playing field, making women as likely as men to be promoted. It bridges opportunity gaps and strengthens talent pipelines to ensure critical talent isn’t overlooked.